Columbus Ohio Custom Website Designs

Web Development, Graphic Design and Company News

Robintek News – November 2015

Christmas and Holiday Photography Baby

Custom Holiday Cards and Christmas Photography

With the holiday season fast approaching, now is the time to think about correspondence and photography with a more wintery feel. Robintek is happy to help in this arena! Whether it is designing custom holiday cards in print or digital format, or taking photos of your staff on “Ugly Christmas Sweater Day,” consider us your one-stop shop for any and all of these things.

Also, think about the photos on your website. We can adapt your homepage to have more of a holiday or winter feel, with pictures containing holiday lights or snow, whatever your preference, Robintek can make it happen. Let us know how we can be of service!

Robintek Photography

AlaskOmega Website Launch

We launched the AlaskOmega site this past month, let us know how we can make your website as beautiful!

About this Client

“Organic Technologies is the producer of MSC-certified AlaskOmega® omega-3 concentrates and natural fish oil products. We start with wild-caught Alaska Pollock oil from the cold, pure waters of Alaska’s Bering Sea, which is then further refined and concentrated in our family owned and operated NSF-certified GMP facility in Ohio.”


November Newsletter

Industry News: SEO

You Keep Saying SEO – What Does That Mean?

SEO is a hot term in the marketing world today, and it seems like it’s one of those things you need, even if you aren’t exactly sure why. In the digital marketing realm, SEO is the cornerstone to any good strategy for businesses of all shapes and sizes.

First things first, what does it stand for? SEO is search engine optimization. We can almost hear you saying to yourself, “great, I’m still not sure what that means.” Search engine optimization is the practice of ensuring that a website can be found on search engines, by “baking in” relevant words and phrases for your business, as well as generating new content for the site (blog, updated FAQs) and having links to your company social media channels.

Why is this important? If you’ve put forth the effort to have a great looking website, the objective is to have as many eyeballs see it as possible, and for that to happen, the effort to make it optimized for Google (and Bing, Yahoo, etc.) needs as much attention and care as the aesthetics of your website itself. It doesn’t stop there though, as there are directories out there everywhere (, WhitePages, CitySearch, etc.) can list your business under specific categories, and having accurate name, address, phone number, and URL information (NAPU) is very important.

Google is the Goliath of the search engine realm, so any SEO efforts need to be made with them in mind first. What does Google want to see in order for your site to come up as highly as possible? Things like the title of the webpage, the meta description, and the headers need to be “keyword-rich” with the most relevant terms that users will type into a search engine to find your type of business. For example, if you have an antique shop, terms like “antique” and “vintage” should appear frequently.

Going beyond the keywords and phrases that will help your website get found, it’s not enough to just do those things once and leave it be. Google rewards sites that are constantly generating new content, whether that is in the form of a blog, or updating a frequently asked questions page, or even frequent posts to your social media channels. Reviews are ever increasing in popularity and importance to search engines. Google business pages now prominently display star ratings based on the reviews they’ve received.

As if that is not enough, Google also looks favorably on websites that are responsive to mobile devices, meaning they will shrink and reshape themselves on the screen of a phone or tablet, without sacrificing the integrity of the site and its content (not to mention, making sure you can still read it!)

Still not convinced as to why SEO is important for your website? Consider these numbers, courtesy of and Forbes:

  • 97% of consumers now search for local businesses online
  • 78% of small businesses get at least a quarter of their new customers via social media
  • 75% of users do not scroll past the first page of search results
  • Over 82% of internet users use search

Robintek has the expertise to help with all these things, from redesigning your website to be sure it is properly optimized to feeding your business’ accurate NAPU info to over 75 directories in one fell swoop. The process might seem overwhelming, so let us know how we can be of service to you!

Request a Consultation

God Of Gam3z – Kickstarter Campaign


Robintek is proud to be working on this project and campaign. Fantastic idea for all the gamers out there!

GodofGam3z – “ was started when we recognized a need to improve the gaming community and to provide a platform where casual and competitive gamers can meet, play and share their experiences. seeks to create the most precise and convenient matching service ever. Our system will Find and Contact the people who best match your profile. We give you the communication and scheduling tools to get you playing now!”

Help the team at God Of Gam3z reach their Kickstarter goal by clicking here!

New Website Design and Launch – Pioneer Energy Management

Check out our new website design and launch for Pioneer Energy Management.

“Founded in 2003, PEM is a utility submetering company that provides private electric and water submetering systems. We offer meter installation, reading, billing, collections and street light repair services. Our mission is to provide excellent service that exceeds customer expectations.”

New Website Design and Launch – Microsurgical Endodontics


Check out our new website design and launch for Microsurgical Endodontics.

Microsurgical Endodontics – “Our Doctors and our caring staff have been providing specialized endodontic care in Central Ohio since 1992. We have earned the trust of our referring dentists and their patients by providing the highest quality of care possible using proved, advanced techniques in a friendly and comfortable environment.”

New Website Design and Launch – NPK&H


Check out our new website design and launch for NPK & H.

NPK&H – “We will provide our valued business and individual clients with creative and practical solutions to legal problems that reflect our thorough review and understanding of the most current laws.”

Focusing on employment, labor, litigation, business transactions and disputes, college and university, annexation, insurance defense and not-for-profit representation.

Let Us Help With Your Digital Marketing Presence


Enhance Your Digital Marketing Presence

We Analyze Your Web Presence on 50+ Leading Sites!

What does your digital footprint look like? Are you being found when people search online? Making this happen takes a concerted effort, from getting your website built with the right SEO and branding, to updating the content, generating reviews from your customers, and ensuring that information about your business is consistent and correct.

Business Photography, Graphic Design and more!

Do you need professional photos of your team, or great looking photos of your products? You’ve got a new business to run, leave the rest of the heavy lifting to Robintek and we can work on your digital marketing presence. Please let us know how we can be of service to you, we’d love to be your digital marketing partner in your new venture!


Internet Web Security

Adobe Recommends Ceasing Use of All Versions of Flash

Adobe, the developers of the software “Flash,” have discovered a major security issue with the product and are strongly suggesting uninstalling it from any system anyone is using, including Windows, Mac, and Linux.

The issue they have found leaves the system vulnerable to hacker attacks, in which they could potentially cause a complete crash of a targeted PC.  In addition, according to Trend Micro, one group of hackers used current events as email subjects for “phishing” attacks, so when a user clicked the link in the email, their system was compromised.  At this point, there is little knowledge of how many hackers have tried to exploit this issue, but Adobe’s recommendation is to uninstall Flash version, as well as more recent versions.

To read Adobe’s Security Bulletin, click here.

To read BGR’s article on the situation, click here.

New Website Design and Launch – AlaskOmega


Check out our new website design and launch for AlaskOmega.

“Organic Technologies is the producer of MSC-certified AlaskOmega® omega-3 concentrates and natural fish oil products. We start with wild-caught Alaska Pollock oil from the cold, pure waters of Alaska’s Bering Sea, which is then further refined and concentrated in our family owned and operated NSF-certified GMP facility in Ohio.”

New Website Design and Launch – TYGES


Check out our new website design and launch for recruiting & professional staffing firm, TYGES.

“As an award winning office, Tyges takes great pride in the quality of service we provide. What sets TYGES apart from the pack is our ability to provide our customers with a full solutions model on a global scale. TYGES delivers results in the areas of Permanent Placement, Contract Staffing, and full-scale Outsourcing in both Manufacturing and Healthcare.”

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