5 Things Your Brand Must Have Besides A Logo

Check out this article explaining what essential things you should include in your branding beside a logo, posted by Hongkiat.

“A brand needs to speak its target market’s language. If it comes across as phony or artificial, people will pick up on it immediately, and the brand will be a source of ridicule. This is related to trust – people have to agree with your message and trust that you know what’s best for them.”

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