Columbus Ohio Custom Website Designs

Web Development, Graphic Design and Company News

All posts in Branding

Brand Logos With Hidden Messages

Check out these brand logos with clever, hidden messages, posted by Web Designer Depot!

“A brand is arguably a company’s most valuable asset, but it’s the brand logo in particular that really speaks volumes about the company. Every aspect of the design conveys a certain message to consumers — whether it’s the personality of the brand, the company’s values, or the target audience. It’s a hugely important part of a company’s branding strategy, and an enormous amount of time and money is invested into creating the perfect logo.”


Examples Of Brand Identity Design Done Right

Check out these examples of Brand Identity Design, posted by Hongkiat!

“Identity branding is an intergral part of business. After all, you have make sure that you can market yourself properly. It’s not always easy trying to come up with a design that suits your needs. Something that not only reflects what you stand for but showcases the personality of your brand as well, whether it’s your personal brand or for a business that you have.”

Marketing and Branding Services

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One of the keys to a successful Web site is fresh, up to date content. How many times have you visited a Web site and found nothing but old news and events? Keeping Web content current used to be difficult — you needed FTP access, a graphics program, and page editing software, not to mention the expertise to get it done right! Robintek can help you position your company to meet your customer’s needs. Getting your product or service into the market, promoting it, influencing behavior, and encouraging sales are crucial to the success of your business.

Do you have the materials to successfully get your product or service into the hands of your customers? With so many messages bombarding the consumer in the marketplace today, it is now more difficult than ever to get your product noticed. Creativity is key, and companies without a marketing mindset are at an extreme disadvantage to their competitors. Robintek can help you reach your customer and bring them back time and time again.

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5 Things Your Brand Must Have Besides A Logo

Check out this article explaining what essential things you should include in your branding beside a logo, posted by Hongkiat.

“A brand needs to speak its target market’s language. If it comes across as phony or artificial, people will pick up on it immediately, and the brand will be a source of ridicule. This is related to trust – people have to agree with your message and trust that you know what’s best for them.”

Google Online Business Tours

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Help your Business Stand Out
We create dynamic 360° virtual tours for businesses large and small. Our tours are professionally photographed and then, using Google’s proprietary software, integrated into all Google media & Maps, Search, Street View and Google+. We use state of the art equipment and produce our tours per your specifications. You tell us what you’d like to be seen and we make it happen!

We’ll thoroughly walk your business with you, inside and out, to determine how you’d like your tour to be produced. We’ll then schedule the shoot at a convenient time for you and complete the shoot, usually in under a few hours, ensuring that we don’t disrupt your business. It’s that simple… from there we take care of the rest, producing your tour and uploading it to Google media, then we’ll return to your business and review the tour with you and show you how to embed the tour on your website and social media.

Why your brand needs a style guide, and how to create one

Check out this article that Web Designer Depot posted that explains what style guides are and why your brand needs one.

“A lot of designers and creatives overlook the need for a brand style guide (also called a brand bible by some, or included as part of a brand bible) — something that gives a clear set of rules for how the marketing materials online, and off, should look.” Read more here!

The Secret to Telling a Memorable Story With Your Brand

With every brand there’s a story. And to be relatable to the masses, you’d need a good story to tell.

“Good stories leave a lasting impression. Even if the audience can’t remember exact details, years down the road, they will still remember if it was “awesome,” “horrible,” “sad,” “funny,” and even to what degree of emotion the story evoked. Brands who have a strong story provide the same long term results as a movie or story. And just as with a poor or boring story that is easily forgotten, a brand without a stand out story is quickly forgotten and replaced.”

Click here to read the Robintek story on our About Page!

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