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Does Mobile Friendliness Affect Your Website’s Search Ranking?

Mobile responsiveness is one of the biggest hot-button topics in digital marketing in 2015 as we head into 2016, and that was only strengthened by Google’s algorithm change in April of this year, putting a premium on mobile-friendliness of websites as one of the more important parameters for good search ranking.Mobile-friendly websites are good for search ranking in Google.

In addition, 2015 is the first year that more Google searches take place on mobile devices than on computers in the United States.  In anticipation of this, Google made the change to their algorithm to emphasize the importance of either mobile responsiveness of websites, or the existence of a standalone mobile website or landing page.  Google has also created a mobile-friendly test tool that allows users to enter a webpage URL and see if it is responsive.

Per Google Webmasters’ blog, this update will not affect searches from tablets or desktops.  Only mobile-friendly pages on a website will feel the positive impact, not the entire site, so essentially, making one page mobile responsive doesn’t mean Google will recognize your website as a whole to be mobile-friendly.  Finally, mobile-friendliness is recognized equally whether you have a responsive website design, or a standalone mobile site.

Robintek has been building mobile responsive websites for many years and has retro-fitted many sites for mobile-friendliness as well.  We are happy to consult on your needs and budget to determine which path is right for your business.  Let us know how we can be of service!

Learn More About Mobile-Friendliness

WordPress Security Update – December 2015

To Our Valued Clients,
The following is an important announcement for any of our hosting customers using the WordPress platform for their website or blog:


WordPress 4.4 is now available. This is a core upgrade for all previous versions and we will begin updating your sites immediately.

During the update process, your site will be placed into “Maintenance Mode” until the new software installation is complete. It is also possible that the core WordPress software upgrade could affect other functionality on your website.

If after this update you notice any changes in aspects of your website or if you have any questions concerning this most recent security release, please email us at info@robintek.com or call 614-888-3001.

Thank you,
The Robintek Security Team

New Website Design and Launch – NPK&H

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Check out our new website design and launch for NPK & H.

NPK&H – “We will provide our valued business and individual clients with creative and practical solutions to legal problems that reflect our thorough review and understanding of the most current laws.”

Focusing on employment, labor, litigation, business transactions and disputes, college and university, annexation, insurance defense and not-for-profit representation.


WordPress Security Update

To Our Valued Clients,
The following is an important announcement for any of our hosting customers using the WordPress platform for their website or blog:


WordPress 4.3.1 is now available. This is a security release for all previous versions and we will begin updating your sites immediately.

During the update process, your site will be placed into “Maintenance Mode” until the new software installation is complete. It is also possible that the core WordPress software upgrade could affect other functionality on your website.

If after this update you notice any changes in aspects of your website or if you have any questions concerning this most recent security release, please email us at info@robintek.com or call 614-888-3001.

Thank you,
The Robintek Security Team

New Website Launch – Delaware St. Mary Catholic Church

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Check out our new website launch for Delaware St. Mary Catholic Church.

“We will always strive to be a faithful community of Christian believers who joyfully embrace and share the Catholic faith and traditions passed on by the apostles of Jesus Christ. We will extend our joy, hospitality and the meaningful voices of our faith to brothers and sisters in Christ both within and outside our parish borders. We will reach out to the physical and spiritual needs of all of God’s creatures. Being a community of faith, we are committed to using the personal gifts of every member to the benefit of all and the growth of the Kingdom of God.”


New Website Launch – Linworth United Methodist Church

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Check out our new website launch for Linworth United Methodist Church.

“Linworth UMC began in 1887 as a chapel, originally known as Bright’s Chapel Methodist Episcopal Church, located at 2424 W. Granville Rd. In 1957 additional space was needed. Fourteen families took out second mortgages on their homes to provide the equity needed to purchase property and build the new church at 6200 Linworth Road. By 1996 the average worship attendance had increased to 550 and again more space was needed.”


Press Release: Robintek Develops 5,000 Page Website for Fathom Delivers

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ROBINTEK DEVELOPS MASSIVE 5,000 PAGE WEBSITE FOR FATHOM DELIVERS
Robintek builds website for industry-leading SEO company, Fathom Delivers



Worthington, OH, Monday, July 20, 2015: Prominent web development firm, Robintek, has just launched a large scale website for national marketing and SEO firm, Fathom Delivers.
The newly launched website incorporates a variety of features that go beyond the typical WordPress capabilities. Every webpage on the site has a custom layout, color scheme and variation on the parent theme. The menu, like many other features on the site, is completely customized and includes a variety of useful features. The menu can transform from a standard dropdown or fly out menu to a multiple column layout menu that can support icons, section headers, background images, and even custom HTML content. The footer includes custom built social media icons and linkages that can be added, removed, or changed in the WordPress admin panel. The site is 100% responsive and is able to be viewed in an organized and attractive way on many different devices. Well planned organization is featured throughout the site to control the large amount of information that was provided by Fathom. Lead web developer for the project, Shawn Tucker, describes organizing the vast amount of information on the site. “Breaking down the content is a great way to provide relevant information in a way that isn’t intimidating to the user”.

Along with the newly developed Fathom website, Robintek has also built 6 individual blogs that are all linked to the main site under a section aptly named the Knowledge Center. All of the blogs within the Knowledge Center feature their own custom menu. Each blog has a custom menu, color scheme and branding according to the department’s overall needs and target market.

Since 1998, Robintek has been creating custom-made websites and development tools. They balance creative custom design with dynamic web programming to help the client engage their audience and simplify their business processes. Emerging as a software development firm in 1997, Robintek has transformed into an industry leader in web development, custom design and full service digital marketing.

Fathom Delivers creates profitable growth through content strategy, digital marketing and sales/analytics consulting that serve a greater purpose. The greater purpose is serving the mission of its customers, as well as inspiring transformation in its own people, local communities, and larger world. Fathom recognizes and appreciates the role all of its stakeholders—customers, employees, shareholders, community—play in its success.

To view the newly launched website for Fathom Delivers, visit FathomDelivers.com.

If you would like more information please contact Joe Jorgenson at 614-888-3001 or email Joe at joe@robintek.com. Visit Robintek.com for additional examples of Robintek’s work.

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New Website Launch – Fathom Delivers

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Check out our new website launch for Fathom Delivers.

“Fathom creates profitable growth through content strategy, digital marketing and sales/analytics consulting that serve a greater purpose. The greater purpose is serving the mission of its customers, as well as inspiring transformation in its own people, local communities, and larger world.”


New Website Launch – Renew Hardwoods

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Check out our new website launch for Renew Hardwoods.

“Reclaimed wood is our passion, and we are involved in every part of the process from the taking down of the structure (primarily barns), to the sorting and shipment of the lumber to the mills, the milling process, the shipping process, and customer support with installation & finishing.”


New Website Launch – Geiger Cabin

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Check out our new website launch for Geiger Cabin.

“The existing cabin structure formerly known as the Knebel Cabin was rebuilt in 1962 by Dr. John Knebel and John Allen. Notice the record penciled on the inside wall of the cabin to the right of the front door. Dr. John was physician in Buffalo but as you will notice when you look around the cabin, he was also an exceptional carpenter, blacksmith and craftsman.”


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