Columbus Ohio Custom Website Designs

Web Development, Graphic Design and Company News

All posts tagged marketing

What Is Social Media Marketing?

Take a look at this interesting article explaining the term Social Media Marketing. Read more here.

“Social media often feeds into the discovery of new content such as news stories, and “discovery” is a search activity. Social media can also help build links that in turn support into SEO efforts. Many people also perform searches at social media sites to find social media content. Social connections may also impact the relevancy of some search results, either within a social media network or at a ‘mainstream’ search engine.”


5 SEO Problems Plaguing E-Commerce Websites

Check out this very informative article that details some of the issues that e-commerce sites experience when dealing with search engine optimization (SEO). Read more at searchengineland.com.

“Search engine optimization (SEO) is challenging, but SEO for large e-commerce websites is a different kind of beast. Not only are you dealing product inventory and adding new pages constantly, but you’re also not the only one responsible for the website.”



What is SEO?

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Search Engine Optimization, or SEO, is a service that increases the overall visibility of a website to potential clients. When a potential client performs a web search for a product or service, the returning results will display a surplus of pages that mention that product or service. Robintek’s SEO service specialists will provide you with the necessary tools to help get your website ranked higher on the results list (such as Google and Yahoo), giving your website more exposure and increasing client engagement. Click here to learn Why SEO Matters.

Click here to view a list of everything that the Robintek SEO service will scan your website for and why they are important. Our SEO specialists will also analyze your online presence and develop an online strategy specifically designed to boost your overall online performance.



Online Reviews, Reputation And How To Become Super Credible

Having a credible online reputation is a crucial component to standing out amongst the competition. Check out this article from Search Engine Land on how to build a credible online reputation.

“Marketing has changed for local businesses. The big, yellow books of yesterday are all but dead and buried. Today, searching for a local business will most likely start on a mobile device, and the selection process goes far beyond a simple print advert with some clever sales copy.”


12 Simple Strategies All Memorable Brands Use To Leave a Lasting Impression

Learn from the biggest brands in the industry and leave a lasting impression with your customers using these 12 simple strategies. Read more at designschool.canva.com.

“Whether it is on the phone, tablet or computer you are reading this on, or if it’s the publisher’s logo on the spine of a book, or a manufacturer’s mark on the bottom of a coffee cup. Brands are everywhere, so making your brand stand out from the rest is a tricky task.”


Inspiration – Websites from the Automotive Industry

Get inspired with these Car Promo Websites from the Automotive Industry, posted by Line 25!

“It’s pretty difficult to find nice looking websites from the automotive industry! Most of them have the typical dealer-esque interface littered with “book a test drive” and “request a brochure” buttons, but there’s a hand full of automotive companies that commission special web brochures for their top of the range cars. These sites beautifully present the car and its features with stunning imagery and neat layouts, resulting in a much more interesting browsing experience.”


Examples Of Brand Identity Design Done Right

Check out these examples of Brand Identity Design, posted by Hongkiat!

“Identity branding is an intergral part of business. After all, you have make sure that you can market yourself properly. It’s not always easy trying to come up with a design that suits your needs. Something that not only reflects what you stand for but showcases the personality of your brand as well, whether it’s your personal brand or for a business that you have.”

Marketing and Branding Services

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One of the keys to a successful Web site is fresh, up to date content. How many times have you visited a Web site and found nothing but old news and events? Keeping Web content current used to be difficult — you needed FTP access, a graphics program, and page editing software, not to mention the expertise to get it done right! Robintek can help you position your company to meet your customer’s needs. Getting your product or service into the market, promoting it, influencing behavior, and encouraging sales are crucial to the success of your business.

Do you have the materials to successfully get your product or service into the hands of your customers? With so many messages bombarding the consumer in the marketplace today, it is now more difficult than ever to get your product noticed. Creativity is key, and companies without a marketing mindset are at an extreme disadvantage to their competitors. Robintek can help you reach your customer and bring them back time and time again.

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5 Things Your Brand Must Have Besides A Logo

Check out this article explaining what essential things you should include in your branding beside a logo, posted by Hongkiat.

“A brand needs to speak its target market’s language. If it comes across as phony or artificial, people will pick up on it immediately, and the brand will be a source of ridicule. This is related to trust – people have to agree with your message and trust that you know what’s best for them.”

Google Online Business Tours

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Help your Business Stand Out
We create dynamic 360° virtual tours for businesses large and small. Our tours are professionally photographed and then, using Google’s proprietary software, integrated into all Google media & Maps, Search, Street View and Google+. We use state of the art equipment and produce our tours per your specifications. You tell us what you’d like to be seen and we make it happen!

We’ll thoroughly walk your business with you, inside and out, to determine how you’d like your tour to be produced. We’ll then schedule the shoot at a convenient time for you and complete the shoot, usually in under a few hours, ensuring that we don’t disrupt your business. It’s that simple… from there we take care of the rest, producing your tour and uploading it to Google media, then we’ll return to your business and review the tour with you and show you how to embed the tour on your website and social media.

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