Rod Vedder - Robintek: Columbus Website Design, Graphic Design & SEO Company

3 Real-World Takeaways from AI Search (and How We’re Adapting at Robintek)

Rod Vedder — Tue, 05 May 2026 20:36:37 +0000

Written by Rod Vedder, Director of Client Relations and SEMrush Ambassador AI search isn’t coming—it’s already here. Platforms like ChatGPT, Perplexity, Claude, and Google’s AI Overviews are changing how users...

3 Quick Tips to Improve Your LLM Visibility (And How Robintek Uses SEMrush to Make It Happen)

Rod Vedder — Tue, 24 Feb 2026 21:25:41 +0000

Written by Rod Vedder, Director of Client Relations and SEMrush Ambassador Large Language Models (LLMs) like ChatGPT, Gemini, and Claude are rapidly becoming a primary way users discover information. Instead...

A Tactical Checklist Robintek Uses to Increase Visibility in AI-Generated Search Answers

Rod Vedder — Wed, 07 Jan 2026 22:42:11 +0000

Written by Rod Vedder, Director of Client Relations and SEMrush Ambassador AI-generated answers are no longer an emerging feature—they are already shaping how users discover brands, services, and expertise across...

AI Isn’t Replacing Google, It’s Expanding Search. Here’s What That Means for Your Business.

Rod Vedder — Mon, 17 Nov 2025 19:12:55 +0000

Written by Rod Vedder, Director of Client Relations and SEMrush Ambassador A new Semrush study recently confirmed something we at Robintek have been watching happen in real time: ChatGPT and…

Robintek + SEMrush: Powering Smarter SEO Strategies

Rod Vedder — Wed, 08 Oct 2025 19:08:32 +0000

At Robintek, we’re passionate about helping businesses grow through smarter, data-driven digital strategies, and that’s why we’ve partnered with SEMrush, one of the industry’s leading search engine optimization and marketing…

Has your business outgrown its DIY website?

Rod Vedder — Fri, 17 Apr 2020 12:36:15 +0000

When a business is getting started, things happen quickly. Pick a name, register with the state, get business cards, look for a domain name, set up social media accounts, get...

Digital Marketing and Website Development in the Time of COVID-19

Rod Vedder — Fri, 27 Mar 2020 19:38:25 +0000

The global pandemic known as COVID-19, or Coronavirus, has seen the world economy grind nearly to a halt. Between stay-at-home orders, essential vs. non-essential workers, and low grocery store inventory,…

Introducing Our New Creative Director!

Rod Vedder — Wed, 23 May 2018 18:07:08 +0000

Robintek is proud to announce that Rachel List is taking up the title of Creative Director! Rachel started with Robintek in April 2005 when she was just 18 years old….

The Importance of Local Search Optimization

Rod Vedder — Wed, 18 Apr 2018 20:34:49 +0000

With Facebook's new algorithm designed to minimize the appearance of brand pages, having your information out there correctly and consistently means much more. The latest shift that Facebook has made...

What is a Branding Guide, and Why Do I Need One?

Rod Vedder — Wed, 28 Feb 2018 20:39:46 +0000

One of the most fun aspects of a new business is coming up with the fun things like the name, logo, colors, and sharing it with the world. When it...